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Privacy policy.

How we collect, use and look after your personal information.

Effective ยท Last updated

01Who we are and how to contact us

Visible Edge (“we”, “us”, “our”) is a marketing business based in Brisbane, Queensland, Australia. This policy explains how we collect, hold, use and disclose personal information when you use this website or deal with us, and how you can access and correct the information we hold about you.

We handle personal information in line with the Privacy Act 1988 (Cth) and the Australian Privacy Principles. By using this website you acknowledge that you have read this policy.

If you have a question about this policy or about your information, please get in touch through our contact page or by email at hello@visibleedge.com.au.

02What we collect

We collect the personal information you choose to give us, and a small amount of technical information about how this website is used.

  • Contact details. When you use the contact form or ask for a Visibility Review: your name, email address, phone number, business name, website, social media or Google Business Profile links, the services you are interested in, and anything else you tell us.
  • Messages. If you email us or contact us in any other way, we keep your message and the contact details you used.
  • Technical information. Details such as your IP address, browser type, device, the pages you view, the page that referred you and your approximate location. This is collected by our website host and by analytics tools, as described in section 5.

We do not ask for payment details, government identifiers or sensitive information (such as health information) through this website. Please do not send them to us this way.

This website is not directed at children, and we do not knowingly collect personal information from anyone under 16.

03How we collect it

We collect personal information:

  • directly from you, when you complete a form or contact us
  • automatically, through cookies and similar technologies when you browse this website
  • from publicly available sources, such as your business’s website and public profiles, when we prepare a Visibility Review or proposal that you have asked for

04Why we collect and use it

We collect, hold and use personal information to:

  • reply to your enquiry or request, and prepare a Visibility Review or proposal if you ask for one
  • provide services and manage our relationship with you, if you become a client (the terms of any services are set out in a separate written agreement)
  • operate, secure and improve this website, and understand how it is used
  • protect our rights, and resolve disputes
  • meet our legal and regulatory obligations

We use the details you send through our forms to reply to you. We will only send you marketing messages if you ask us to or have agreed to receive them, or where the law otherwise allows, and every marketing message will include a way to unsubscribe (as required by the Spam Act 2003 (Cth)).

05Cookies and analytics

Cookies are small files that a website stores on your device. We use Google Analytics, which uses cookies and similar technologies, to understand how people use this website: which pages are visited, how people arrive, and what type of device and browser they use. We use this to improve the site.

Google Analytics is a service provided by Google. It collects information such as an identifier stored in a cookie, your IP address, your approximate location, the pages you view and the device and browser you use. This may be personal information. Google may process it on servers outside Australia, including in the United States, as described in section 6.

You can opt out of Google Analytics by installing the Google Analytics opt-out browser add-on. You can also block or delete cookies in your browser settings, and the site will still work if you do. To learn how Google handles this data, see How Google uses information from sites or apps that use its services.

We do not use advertising or remarketing tools on this website. If we add any, we will name them here.

06Who we share it with, and overseas disclosure

We do not sell your personal information. We disclose it only where we need to, and only to:

  • service providers who help us run this website and our business, including Cloudflare (website hosting and delivery) and Google (Google Analytics), and our professional advisers and IT and software providers
  • a regulator, court, law enforcement agency or other person where the law requires or allows it
  • a buyer or successor, if our business or its assets are sold or restructured, subject to the protections in this policy

Some of these providers store or process information outside Australia, including in the United States and other countries where they operate. Where this happens we take reasonable steps to make sure the provider handles your information appropriately. By giving us your personal information you understand that, in some cases, overseas recipients may not be subject to the Australian Privacy Principles.

This website may link to websites and services we do not run. We are not responsible for their content or privacy practices, and we encourage you to read their privacy policies.

08Storage, security and retention

We take reasonable steps to protect personal information from misuse, interference, loss and unauthorised access, modification or disclosure. These steps include using reputable providers, secure connections and access controls.

We keep personal information only for as long as we need it for the purposes above or to meet legal obligations. After that we delete it or remove the details that identify you.

No method of sending information over the internet or storing it electronically is completely secure, so we cannot guarantee absolute security. If a data breach occurs that is likely to result in serious harm, we will notify affected people and the Office of the Australian Information Commissioner as the law requires.

09Access, correction and deletion

You can ask us for a copy of the personal information we hold about you, ask us to correct it, or ask us to delete it. Please make your request through our contact page or by email at hello@visibleedge.com.au. We will respond within a reasonable time, and normally within 30 days.

We may need to confirm who you are first. We do not charge for making a request, but we may charge a reasonable fee to cover the cost of giving you access. If we cannot do what you ask, for example because the law requires us to keep the information, we will tell you why in writing.

10How to make a complaint

If you think we have handled your personal information wrongly, tell us first through our contact page or by email at hello@visibleedge.com.au. We will acknowledge your complaint, look into it and reply, normally within 30 days.

If you are not satisfied with our response, you can contact the Office of the Australian Information Commissioner at oaic.gov.au or on 1300 363 992.

11Changes to this policy

We may update this policy from time to time. The current version is always on this page, with its effective date and the date it was last updated shown at the top. Your continued use of this website after a change means you accept the updated policy.